Company Profile
The name 'Vertaris' is inspired by Vertex and Polaris, symbolizing our vision to navigate challenges and elevate hospitality management.
Specializing in hotels and residential projects, we are committed to setting new industry benchmarks.
About Company
To be the leading force in redefining hospitality and real estate management, transforming industry challenges into innovative, sustainable, and high-performing business models that set new benchmarks for excellence.
Introductory Note
Our mission is to provide the best-fit solutions for those facing challenges in the real estate sector.
We simplify complexities, integrating them into a single, optimized model that ensures efficiency, sustainability, and long-term success.
Key Achievement
Proven Track Record of Sales Optimization
Over 20 years, we've consistently improved revenue streams by implementing advanced sales strategies that increase occupancy rates, maximize pricing, and drive profitability for hotel and hospitality clients.
Business Development Excellence
Our team has successfully expanded multiple hotel and real estate portfolios, forging strategic partnerships and executing innovative solutions that lead to sustained growth and competitive advantage in the market.
Operational Mastery
With a deep understanding of hotel and hospitality operations, we have streamlined processes, improved guest experiences, and ensured that every operational detail is optimized for efficiency and long-term success.
Comprehensive Project Success
Our expertise in sales, development, and operations has resulted in numerous successful hotel openings, property management turnarounds, and profitable long-term investments for our clients.
Industry Leadership
Drawing from 20 years of experience, our team has become a trusted leader in hospitality management, offering unparalleled expertise in navigating the complexities of the industry and delivering results that exceed expectations.
Service Offer
Our company offers a range ofservices tailored to fit the propertyowner’s business model:
•Deal diligence
•Forming consortiums
•Full hotel management
•Marketing support
•Market studies
•Feasibility analysis
•Overseeing the entire projectmanagement process
•Owner's representative services –Prioritizing the property owner’sinterests and ensuring all projectobjectives are met efficiently
Our Team
Founder & CEO
Chertchai Kamolnetr
Mr. Chertchai is an expert in investment real estate and hotel management, with experience leading major hotel groups at CP Land and as CEO of Nusa My Ozone.
He excels in securing partnerships with top international hotel brands and has successfully managed hotels, branded residences, vacation homes, and golf courses, delivering strong revenue and investment returns.
Co-Founder & MD
Worrathorn Songnithakul
Mr. Worrathorn is a results-driven hospitality professional with 20 years of experience in hotel operations, online and offline marketing, and yield management.
He has a proven track record of driving success and delivering exceptional results in both domestic and international markets.
Existing and Pipeline
Existing Projects:
Existing Projects:
Existing Projects:
•Lamai Hotel Chiang Mai – Full Management Comprehensive hotel management to optimize operations, guest experience, and profitability.
•D Varee Jomtien, Pattaya – Business Consultancy Strategic advisory services to enhance business performance, market positioning, and revenue growth.
•Sea Side Bangsaen - brand selection as Park Inn by Radisson.
•Pingpura Riverside Hotel, Chiang mai - full management
Pipline Projects
Existing Projects:
Existing Projects:
•Furama Chiang Mai – Renovation & Rebranding Revitalizing the property through strategic renovations and a refreshed brand identity to enhance market positioning and guest experience.
•The Bay Pattaya – Renovation with Brand Selection Upgrading the property with a targeted renovation plan while selecting the optimal brand to maximize value and market appeal.
•5 star Songkhla Hotel project (Tentative name) - full management
•Cher hotel Yala - full management
